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Why Brands should care about their carbon footprint and how Green Future Project can help

Carbon Footprint is the measure of the total greenhouse gas emissions associated to a product, organisation or service. The carbon footprint is divided into three categories, known as Scope 1, Scope 2 and Scope 3, which group the sources of direct and indirect emissions associated with an organisation.

Contributing to the fight against climate change
CO2 emissions are the main cause of global warming, and companies have a key role to play in reducing its impact on the environment. Offsetting emissions is a concrete way to contribute to the fight against climate change, as well as funding projects that benefit the environment and local communities, promoting development and nature conservation.

Demonstrate a concrete commitment to sustainability

Companies that commit to offsetting their emissions demonstrate that they are environmentally conscious and take their impact on the environment seriously. This has an impact on corporate reputation and can be a competitive advantage in today's marketplace, where more and more consumers are choosing to purchase products and services from sustainable companies.

Comply with regulations and don't be surprised.

Measuring carbon emissions, in all relevant areas, is critical for companies that want to stay in line with environmental regulations and policies, such as the “Corporate Sustainability Reporting Directive (CSRD)” for EU companies. 
Not only do you avoid unpleasant financial penalties, but you also protect your company's reputation as well.

If you can't measure, you can't improve.
If you do not properly measure your carbon emissions, your ESG (Environmental, Social and Governance) strategies may require a lot of effort, but be ineffective in terms of real impact. Measuring and monitoring CO2 emissions is the fundamental basis for developing effective and transparent ESG strategies.

Less cost to the environment, but also to the company
Identifying and quantifying CO2 emissions can reveal energy waste or inefficiencies in business processes. Reducing emissions of greenhouse gases can increase efficiency and lead to greater savings.


 

What is Green Future Project?

GFP is an innovative B-Corp, providing an end-to-end solution for the development and implementation of corporate ESG strategy and sustainability practices.
Our services are designed to redefine the relationship between business and climate actions, demonstrating that profit and sustainability are and will be increasingly interconnected.

We developed an innovative SaaS with the aim of offering companies a 360-degree solution for managing decarbonisation processes, helping them to define the sustainability agenda and improve ESG performance.

The interactive platform of GFP, enables real-time calculation and monitoring of corporate carbon emissions and energy consumption to mitigate costs and apply concrete insetting (carbon footprint reduction) and offsetting actions. Carbon Offset can be carried out through a portfolio of nature regeneration and conservation projects, renewable energy plant development, and marine habitat regeneration. Working closely with internationally recognised NGOs and organisations from around the world, companies can fund some of the most effective environmental projects, tracking and monitoring the impact of their investment in real time.

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How do we enable businesses to act on climate and improve ESG strategy?

Backed by a scientific team and strategic partnerships, GFP gives access to a best-in-class portfolio of certified projects, allowing businesses to invest and finance in climate solutions globally, and track and trace the impact of their investment in real time through a personalised dashboard.

GFP provides different solutions for businesses, divided into 4 pillars + Advisory, which includes:

Measure & Reduce

Carbon Footprint & Utilities Optmisation Software

A single platform to monitor and manage utility consumption and CO2e emissions in real time. A new proactive approach to identify areas for action, reduce costs, lower the carbon footprint and implement an effective decarbonisation strategy.

    • Utilities Optimisation Software: Monitors real-time utility consumption (energy, water, gas) and CO2e emissions in Scope 1 and 2. A tool for proactive action to reduce consumption, carbon emissions and energy efficiency. Mitigates potential risks and avoids unnecessary costs.
    • Carbon Footprint Software: Calculate and Monitor your company's Carbon Footprint in scopes 1,2 and 3 in a reliable and transparent way, in compliance with GHG and ISO standards. Download the Carbon Footprint Report at any time. Set Net Zero targets and implement effective actions to achieve them.

Offset & Climate Action

  • High-quality Carbon Offset: for companies that want to translate their ESG strategies into concrete actions and believe it is important to act on decarbonisation targets to demonstrate a credible commitment to sustainability. With Green Future Project, it is possible to offset a company's carbon footprint through a portfolio of certified projects meticulously selected by our scientific board to have the greatest impact on protecting biodiversity, endangered species, and local communities.
  • Climate Positive Subscription: Climate Positive Subscription is an easy way for companies to show their employees that they care about the environment by offsetting their professional and personal carbon footprint. Not only the greenhouse gas emissions caused by employees' work activities, but also those associated with their lifestyle, such as their homes, their travel, and the food they eat.  Green Future Project allows the company to offset the carbon footprint of the employees as individuals within a complex economy.
  • E-commerce Sustainability Plugin: Anyone who sells a product, good or service can provide their customers with the ability to support high-impact environmental projects for every product purchased. Simply by integrating the Green Future Project API you can help offset the carbon footprint of your business, e-commerce or app and create a more sustainable shopping experience.

Track & Report

  • Track your positive impact, CO2 offset, trees planted, forest protected, clean energy produced, impact metrics in real time and trends on graphs.
  • Visualise details on projects invested in with satellite imagery, live data from the specific location and 3D models.
  • Download the Impact Report to share it with customers, stakeholders and communities.

Communicate & Engage

  • Showcase all aspects of your climate action, from CO2 offset to tree planting, all your positive climate action in one place.
  • Add a customized widget, that shows your impact in real time, to any digital platform you own.
  • Download illustrated impact cards to share via email and social media.
  • Get an impact report every 3 months to track your ESG performance.
  • Collaborate with GFP to measure, evaluate, and update your ESG goals.

ESG Strategic Advisory

  • Life Cycle Assessment (LCA) : Companies that would like to gain a full overview of their products’ and services’ environmental impact can rely on our experts to carry out a LCA based on ISO 14040. This first step will enable an action plan aimed at reducing their impact along the value chain or offsetting remaining emissions.
  • Event Carbon Footprint: Our Environmental Sustainability Advisory also covers the footprint of any kind of event. From employee gatherings to conferences and trade fairs, our full carbon audit spans all areas of impact enhancing companies’ visibility and enabling the achievement of an event’s carbon neutrality.
  • Corporate Carbon Footprint Analysis: This service has been developed for companies requiring a carbon audit that can take into account the complexities of a larger organisation. We support them in assessing the emissions for Scope 1, 2 & 3 in alignment with the GHG Protocol, as well as with recommendations for impact reduction, in line with the most recent EU directives. 
  • Sustainability Reporting: Our Advisory Team can specifically support the draw-up of the official documentation needed for companies’ annual statements. This includes the relevant data consolidation and compiling of the sustainability reporting’s contents, in compliance with the main international standards. 
  • Corporate Sustainability Communication: Transparent and clear communication is key to spreading a high-impact message. Our team will provide you with the tools to create inspiring and engaging content to be used across your online and offline channels. Together, we will develop a communication strategy aimed at promoting your commitment to the environment.
Our Environmental Projects

Our project portfolio is intentionally diverse, allowing a variety of companies to develop their ESG strategies according to their unique needs. As a result, we're involved in several projects, including two high-quality Verra projects that were chosen by our scientific board based on specific parameters:

1. Biodiversity Protection
2. Involvement of and impact on local communities
3. Capacity of CO2 Removal or Avoidance

We subdivide the environmental project monitored through our platform into 4 categories:
Reforestation
Conservation
Marine ecosystem conservation
Renewable energy




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